#28 in Psychology
Hooked: How to Build Habit-Forming Products
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Our view
A practical model and the steps to apply it are what “Hooked: How to Build Habit-Forming Products” offers people who design products. It explains how customers form habits and pushes readers to try the method on a product or service of their own. Some readers find it longer than it needs to be and better suited to companies than to the general reader.
The view of the BookRank editors, written from readers’ ratings and comments. It does not affect the score or the book’s place in a ranking.
About the book
The Hooked workshop is designed to give you practical insights and actionable steps for building products people love and use regularly. This workshop teaches the model for customer habit formation being used by some of the world's most successful companies.There are two main elements to the Hooked Online Workshop: the online resources and the workbook. The exercises help to reinforce the material covered in each section of the Hooked Online Workshop and encourage you to apply the model to your own product or service.
Where the score comes from
The sources average 7.5 across 141 ratings — not yet many, so the reader vote carries 49% of the weight and the rest pulls toward the Psychology average of 7.9. That is how 7.7 comes out.
| Source | Average | Ratings | Weight |
|---|---|---|---|
| Hardcover | 7.5 | 141 | 100% |
If you liked this
Same shelf — Psychology — with scores between 7.7 and 8.0, closest to this book.
